Plus further articles as stated in the editorial below.
Loads of trade advertisements showing the 'latest" gadgets and potions.
A regular question and answer section on how to perfect techniques or deal with hair problems.
The full magazine has been scanned at 300dpi in order to give you the best reproduction and print out. It's also searchable for convenient keyword searching.
Opening Editorial
AUGUST . . . . and it's time you turned your fashion eye to the hat horizon. Hat news for early Fall is good news for hairstylists. Pompadour hats, skyline hats, skull caps, halo hats ... . whatever the name, the new hats leave the hair at the front of the head free as the wind for your skilled fingers to do with as they will.
And what are you going to do with these forelocks? You are going to wave them off the face in pompadour fashion, you are going to scoot them forward in provocative bangs, you are going to stand them high. Hints on all this are ready for you in the stunning modes styled by Martin Weitzner, who advocates the high pompadour on our cover, by Maurice LaChant, who suggests a versatile forward-or-back toplock, and by Heini, who presents a clever reverse bang. Other important modes-of-the-moment are those created by Michael, Robert, Callum DeVilliers and Thomas Frank.
Just in time for the younger crowd's end-of-Summer parties is the collection of Hollywood's latest hair-doings sent to us by the stylists of the studios—Jack Dawn, Tillie Starriett and Larry Germain.
When you are designing that new coiffure for your patron's new chapeau, you must consider not only her head but her figure as well. Alice Humphrey's excellent analysis of proportions in hairstyling will prove well worth your study.
August is the month to plan your Fall promotions. You don't want vacationing patrons to forget your shop when they come back to town! Elena Moneak's story of her tea parties for business girls is especially timely. The publicity activities which have "clicked" for Chalmerse Parker in a small town are adaptable to your Fall program, whether your shop is "little town" or "big city." And the protege stunt Elsie King describes suggests endless publicity possibilities.
Jean Bernard's further discussion of nail repairs will leave you ready to cope with the saddest cases of nails broken by rough vacation wear. Anthony Papaleo continues the glamor- ization of grandmother by giving her a permanent wave with a new technique, and Lester Deane demonstrates some valuable pointers in combing out technique. Joan Schwockert's utilization of limited quarters for cosmetic displays should prove an inspiration for your own retailing program. And just as a pastime some warm day, check your qualifications against the list Catherine Hathaway thinks essential.
Vitamins are much discussed right now and you should know how they affect beauty. Dr. Urkov's informative article will help you answer patrons" questions intelligently.
Stop fretting about August's hot days and put your time to profitable use by a study of this wealth of stimulating material!
This is a great resource for :
Hairdressers
Rockabilly & Swing Fans
Students in the Beauty Services
1940s Brides,Bridesmaids
& Wedding Guests
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